Quadra Island Tourism - Social Media Campaigns
If you're reading this online chances are pretty good that you are also active on social media and almost certainly social media is a part of your business promotion and customer engagement strategy. Quadra Island Tourism maintains a presence on several key platforms and encourages our community and local businesses to support one another in enhancing our collective social media profile.
If you are not familiar with Quadra Island Tourism's social media profiles we encourage you to take some time to visit our pages and see what sorts of posts and content works well in illiciting engagement.
In 2016 we will initiate two (potentially long-term) parallel social media campaigns to engage our visitors and help foster a sense of connection with the Quadra Island community. Both will focus on Instagram with supporting presence on FaceBook and Twitter.
#myquadraisland - encourages locals, visitors and anyone with an interest or connection to Quadra to share their photographs & videos with accompanying captions/stories with the hashtag #myquadraisland. Additional hashtags circulating and encouraged include: #myquadra, #quadraisland, #quadrarocks
It's important to link our local campaign with other Instagram accounts & hashtags, some we've identified as being valuable to associate with include: #explorebc, #pnwlife, #sharethecoast, #vancouverisland, #explorecanada, #ilovebc
To see this campaign in action click here>
#peopleofquadra - a photographic portrayal of Quadra Islanders engaged in their jobs, community work or other situation they're known for. This campaign will be actively moved forward on Instagram with contributions linked by #peopleofquadra
Stay tuned for more information on these campaigns and if you have ideas for improving them, contributing etc... please get in touch and participate in upcoming round-tables.
For more information about our 2016 Social Media Campaign download the QIT 2016 Social Media Strategy (PDF)
Your help in assessing the effectiveness of the current promotions is invaluable find out how you can collect information to support the Quadra Island CTO click here>
LOCAL FINANCIAL SUPPORT
As with each phase of the Community Tourism Opportunities program our work is made possible through funding from Destination BC (formerly Tourism BC). As part of our agreement Quadra Island Tourism must provide matching funds and these are generously provided by the Strathcona Regional District and the Discovery Islands Chamber of Commerce.